You need $2 - $2.50 per day to eat fruits and veggies
Staff Writer
2011-02-03
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A new study just released by the U.S. Department of Agriculture's (USDA) Economic Research Service shows just how affordable fruits and vegetables really are. Getting the recommended amount costs only $2 - $2.50 per day. Researchers also found no significant difference between the average prices of fresh and processed fruits and vegetables.
The study used Nielsen Homescan data from 2008 to estimate the average retail price per pound and per cup of 153 commonly consumed fresh and processed fruits and vegetables. They found that average prices ranged from under 20 cents per cup to over $2 per cup depending on the specific fruit or veggie.
"We all know how important fruits and vegetables are to a healthy diet, yet most Americans don't eat enough of them," said Elizabeth Pivonka, Ph.D., R.D., president and CEO of Produce for Better Health Foundation (PBH), the nonprofit organization, in partnership with CDC, behind the Fruits & Veggies—More Matters® national public health initiative. "Eating fruits and vegetables is a sound investment in long-term health. The notion that they are too expensive is just an excuse for some people. Fruits and vegetables are literally the cheapest form of health insurance you can buy!"
The new 2010 Dietary Guidelines for Americans advise us to fill half our plates with fruits and vegetables at each meal and snack. This new USDA research shows that this can be done easily and affordably while incorporating all forms of fruits and vegetables into the diet. Among the 153 varieties of fruits and vegetables used in the USDA study were fresh, frozen, canned, dried, and 100 percent juice. All of these nutritious, delicious forms of produce count towards filling half your plate each day
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