Hispanicize 2011
Staff Writer
2010-10-27
.www.streetroachpics.com .
Hispanicize 2011 is a three-day event that will include keynote presentations and nearly two dozen in-depth professional development sessions featuring most of the Hispanic marketing and social media world's top speakers and presenters. In order to help brands, agencies and other organizations connect with bloggers, the conference will offer special VIP event sponsorship opportunities as well as a large exhibition area where products/services can be showcased.
A key component of this year's conference and a new tradition that's being championed by HPRA and Hispanicize is the focus on empowering non-profits with specialized market trainings. As part of this new tradition, the first half day of the event will be devoted to equipping non-profit organizations attending the conference with free media training and social media marketing workshops that traditionally cost thousands of dollars.
"Our 2011 conference will feature the nation's biggest brands and the most engaging Latino bloggers in a backdrop that is all about PR and social media professional development and networking," said Lourdes Rodriguez, HPRA President-Los Angeles of VPE Public Relations. "Given that L.A. is where HPRA started 26 years ago, we are especially proud to bring the conference home."
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